Baidu — 回报率指标
RETURN METRICS
TICKER: [US.BIDU - Baidu]
PERIOD: [2010-ANNUAL ~ 2025-ANNUAL]
Parameter Value
----------------
ROIIC LAG 3Y
Tax Rate 21.0%
[~] ROE Quality: Median 12.3%
↳ Median > 15% = high quality
[~] ROE Stability: CoV 84.0%
↳ CoV < 10% = highly stable
[+] ROIC Quality: Median 47.0%
↳ Median > 15% = high quality
[~] ROIC Stability: CoV 125.7%
↳ CoV < 10% = highly stable
[~] ROIIC Efficiency: -22.2%
↳ > 10% = value creating
[~] ROIC Trend: -21.96%/yr
↳ Slope > 0.5%/yr = strengthening moat
[~] ROIC Trend Reliability: R² 55%
↳ R² > 70% = strong trend, 40-70% = moderate, < 40% = noisy
Metric ROE ROTE ROA ROIC ROIIC-3Y
-------------------------------------------------------------
Mean 17.5% 24.5% 9.5% 92.0% 18.5%
Median 12.3% 15.5% 6.4% 47.0% -0.9%
Max 43.4% 58.7% 28.4% 416.2% 218.0%
Min 1.3% 1.5% -0.8% 10.6% -22.2%
StdDev 14.7% 21.5% 8.8% 115.6% 64.9%
CoV 84.0% 87.9% 92.3% 125.7% 351.6%
Slope -2.82%/yr -4.22%/yr -1.61%/yr -21.96%/yr -
R² 74% 77% 67% 55% -
[DATA]
Period ROE ROTE ROA NOPAT IC ROIC ROIIC-3Y
-------------------------------------------------------------------
2010 ANNUAL - - - 3.13B - - -
2011 ANNUAL 43.4% 55.8% 28.4% 5.99B 2.88B 416.2% -
2012 ANNUAL 40.0% 50.7% 22.8% 8.73B 4.71B 230.2% -
2013 ANNUAL 27.4% 58.7% 14.6% 8.84B 17.02B 81.4% -
2014 ANNUAL 25.7% 43.7% 12.4% 10.11B 16.76B 59.9% 24.3%
2015 ANNUAL 41.5% 54.2% 21.9% 9.22B 9.44B 70.4% 3.5%
2016 ANNUAL 12.0% 15.2% 6.4% 7.94B 1.01B 152.0% -19.1%
2017 ANNUAL 15.9% 19.5% 7.3% 12.40B -16.19B - -14.2%
2018 ANNUAL 16.9% 20.4% 7.6% 12.27B 8.08B - -9.3%
2019 ANNUAL 1.3% 1.5% -0.8% 4.98B 21.36B 33.8% 218.0%
2020 ANNUAL 12.3% 15.5% 5.7% 11.33B 26.87B 47.0% -5.2%
2021 ANNUAL 4.7% 5.8% 2.0% 8.31B 55.54B 20.2% -9.2%
2022 ANNUAL 3.1% 3.9% 1.9% 12.57B 61.91B 21.4% 16.0%
2023 ANNUAL 8.0% 9.8% 5.3% 17.27B 61.70B 27.9% 14.6%
2024 ANNUAL 8.8% 10.6% 5.7% 16.80B 75.25B 24.5% 24.4%
2025 ANNUAL 1.8% 2.3% 1.2% 8.19B 79.36B 10.6% -22.2%audit returns
RETURN METRICS
TICKER: [US.BIDU - Baidu]
PERIOD: [2010-ANNUAL ~ 2025-ANNUAL]
Parameter Value----------------ROIIC LAG 3YTax Rate 21.0%
[~] ROE Quality: Median 12.3%
↳ Median > 15% = high quality[~] ROE Stability: CoV 84.0%
↳ CoV < 10% = highly stable[+] ROIC Quality: Median 47.0%
↳ Median > 15% = high quality[~] ROIC Stability: CoV 125.7%
↳ CoV < 10% = highly stable[~] ROIIC Efficiency: -22.2%
↳ > 10% = value creating[~] ROIC Trend: -21.96%/yr
↳ Slope > 0.5%/yr = strengthening moat[~] ROIC Trend Reliability: R² 55%
↳ R² > 70% = strong trend, 40-70% = moderate, < 40% = noisy
Metric ROE ROTE ROA ROIC ROIIC-3Y-------------------------------------------------------------Mean 17.5% 24.5% 9.5% 92.0% 18.5%Median 12.3% 15.5% 6.4% 47.0% -0.9%Max 43.4% 58.7% 28.4% 416.2% 218.0%Min 1.3% 1.5% -0.8% 10.6% -22.2%StdDev 14.7% 21.5% 8.8% 115.6% 64.9%CoV 84.0% 87.9% 92.3% 125.7% 351.6%Slope -2.82%/yr -4.22%/yr -1.61%/yr -21.96%/yr -R² 74% 77% 67% 55% -
[DATA]
Period ROE ROTE ROA NOPAT IC ROIC ROIIC-3Y-------------------------------------------------------------------2010 ANNUAL - - - 3.13B - - -2011 ANNUAL 43.4% 55.8% 28.4% 5.99B 2.88B 416.2% -2012 ANNUAL 40.0% 50.7% 22.8% 8.73B 4.71B 230.2% -2013 ANNUAL 27.4% 58.7% 14.6% 8.84B 17.02B 81.4% -2014 ANNUAL 25.7% 43.7% 12.4% 10.11B 16.76B 59.9% 24.3%2015 ANNUAL 41.5% 54.2% 21.9% 9.22B 9.44B 70.4% 3.5%2016 ANNUAL 12.0% 15.2% 6.4% 7.94B 1.01B 152.0% -19.1%2017 ANNUAL 15.9% 19.5% 7.3% 12.40B -16.19B - -14.2%2018 ANNUAL 16.9% 20.4% 7.6% 12.27B 8.08B - -9.3%2019 ANNUAL 1.3% 1.5% -0.8% 4.98B 21.36B 33.8% 218.0%2020 ANNUAL 12.3% 15.5% 5.7% 11.33B 26.87B 47.0% -5.2%2021 ANNUAL 4.7% 5.8% 2.0% 8.31B 55.54B 20.2% -9.2%2022 ANNUAL 3.1% 3.9% 1.9% 12.57B 61.91B 21.4% 16.0%2023 ANNUAL 8.0% 9.8% 5.3% 17.27B 61.70B 27.9% 14.6%2024 ANNUAL 8.8% 10.6% 5.7% 16.80B 75.25B 24.5% 24.4%2025 ANNUAL 1.8% 2.3% 1.2% 8.19B 79.36B 10.6% -22.2%